Whenever
you welcome someone to your home, you do your utmost best to make
them feel comfortable, right? You want to make a good impression, so
as soon as you invite someone over you give your house a clean, you
de-clutter, and you channel your inner Michelin-star chef in order to
cook them up a treat. The question is, why don’t you act in this
way when it comes to your website as well?
Whether
you use the site for personal or professional reasons, you should
seek to make a good online impression at all times. By doing so, you
could one day find yourself being somewhat of an expert/influencer in
your field (and you could reap the financial rewards of having such a
reputation).
In
order for this to be the case, you’re going to have to resolve to
improve your website. Here are two simple steps to take when you
decide to do so.
Create
an online store
There
will come a time when your readers start to demand more from you. As
avid fans of your content over an extended period of time, it’s
only natural that, at some point, their bond with your site will be
that deep that they’ll want more than just text, images, and
videos. They’ll want things that actually bring something to their
life or change it in some way. You can give them what they want by
creating your very own online store and having it run adjacent to
your website.
By
selling your own personalized goods on your store, such as t-shirts
with your site’s name on or baseball caps with your logo on, you
will satisfy your reader’s urge to own something that signifies
they’re a fan of your work. When you do create an online store,
however, just be sure to keep your finger on the pulse of the economic trends 2019. As
stated on Oberlo,
there are a host of things that you need to know about modern-day
ecommerce if you’re to stand a chance of being successful with your
store. Some of the trends you should be aware of include:
- Environmental topics influence buyers
- Mobile shopping is growing
- Voice commerce is on the rise
- AR is transforming how people shop
Ensure
that your site is easy to navigate
Making
sure your website is easy to navigate is
essential for two different reasons:
- It provides your users with a better experience on your site
- It helps you to rank higher in the SERPs
You
should, then, do your absolute best to ensure that your site is clear
and easy-to-use for all those that access it. In this instance, it is
best to be as descriptive as possible when it comes to pointing users
where to go. Have your pages be clearly laid out and signposted, and
avoid internet jargon at all costs.
By
taking the two simple steps laid out above, you will be sure to
improve your website.