Causing an impact.
Since
reviewing an iPhone case with XRD protective foam built in, we've been pretty
curious about this stuff. XRD is essentially a soft foam which, upon impact,
hardens and therefore absorbs up to 90% of the energy. A darn useful thing to
wrap your £400 phone in, so imagine having some to protect your £4000 camera.
The Pomidoo
Amsterdam (£279) sports a quality, stylish exterior. XRD Impact Protection will
therefore provide a phenomenal level of protection that belies its slim, flexible
appearance. It is quite an innovative use of the substance, and we look forward
to it being used elsewhere.